New HDH program supports newborns and families 

Beginning in September, The Women’s Hospital at Henrico Doctors’ will be the first hospital to participate in the Lovevolve blanket program, in which LOVE swaddles are gifted to all newborn patients to provide comfort and care. Special LOVE blankets also will be given to support families grieving the loss of a newborn baby.

“We are thrilled to be able to provide our tiniest patients and their families with a beautiful, comforting blanket, while also giving back to the community,” said Ryan Jensen, chief executive officer at Henrico Doctors’ Hospital.

Lovevolve LLC will donate a percentage of proceeds made from the blanket program each year to the One Love Foundation, which provides healthy relationship counseling and education to young people, as well as organizations that advocate for safe, quality, respectful, and equitable maternity care.  Each piece is made from 100 percent organic cotton and produced using fair trade fabrics in an ethically principled factory. The dyes used to print the “love” patterns in various colors are azzo-free, and there is zero waste.

For details about Lovevolve and its blanket program for newborns and their families, visit lovevolve.love/.