Disco Sports: A legacy of serving the community for more than 50 years

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Disco Sports stands as a testament to enduring quality, community spirit, and a love for sports. Since its humble beginnings in 1970, this family-owned sports store has been an integral part of the Richmond community, witnessing generations grow up alongside the store.

The journey began in 1970 when the doors of a small sporting goods store opened, providing children with their first bats and swimsuits. Fast forward to today, and those same kids are now walking through the doors with their own children, creating a beautiful cycle of tradition and community.

Disco Sports embarked on its first major move in 1973, settling at Parham Plaza. Just two years later, in 1975, another leap took them to Regency Square Mall, where they spent two decades thriving alongside the local community. The next move in 1996 brought them to Westbury, within walking distance of Freeman High School.

In 2006, Disco Sports took another bold step by acquiring the old Darryl’s Restaurant building. This move, though initially a leap of faith, turned out to be a perfect fit. The store has become a treasure trove of sporting equipment, accessories and so much more.

Recognizing the growing need for specialized services in outfitting local leagues, Disco Sports made a pivotal decision in the late '90s. They added a team division to handle uniforms, hats, equipment, and trophies to local leagues, including church leagues, rec leagues, schools, and little leagues. This move was not just a business strategy; it was a commitment to supporting the local sports community.

The Team Sales department at Disco Sports is not just about making a sale; it's about seeing teams geared-up right and enjoying their sport. With in-house embroidery and lettering departments, Disco Sports takes pride in providing quality stitching, printing, and lettering.

From providing a whole team's worth of trophies to specially made MVP plaques, Disco Sports understands the importance of recognition in sports. The awards and trophies provided by Disco Sports become cherished mementos of victories won and matches played.

Disco Sports doesn't just stop at being a store; it goes the extra mile for its community. Whether it's visiting a club or team for uniform fitting or setting up a mobile "swim shop" at meets, the commitment to supporting local sports clubs and teams is evident.

As Disco Sports continues to be a beacon of sportsmanship and quality service. From the early days of a small sporting goods store to a thriving hub for sports enthusiasts, Disco Sports has etched its mark on Richmond's history.

So, whether you're a seasoned athlete, a parent looking for the perfect sports gear for your child, or a local sports league in need of outfitting, Disco Sports will take care of your needs.

Visit Disco Sports today at 1400 Starling Drive, Henrico, Virginia, 23229, and be a part of the legacy that continues to evolve with each passing year.